JDA Software Inc. Acquires Blue Yonder in Artificial Intelligence Tie-up
JDA Software Inc. is acquiring Artificial Intelligence (AI) specialist Blue Yonder.
JDA Software Inc. is acquiring Artificial Intelligence (AI) specialist Blue Yonder. Blue Yonder’s technology is focused on forecasting and automated decision making through AI and machine learning and is expected to power JDA’s Luminate platform.
Founded in 2008, Blue Yonder received early stage backing from anchor investor Otto Group and a growth equity investment from Warburg Pincus, and operates in Europe and the US. Based in Karlsruhe, Germany, Blue Yonder’s Software-as-a-Solution (SaaS) products deal with the supply chain and retail merchandising, and utilises the technique known as deep learning to try and create efficiencies across the supply chains.
JDA’s press release noted that they expect the acquisition to help with pricing, promotions, markdowns and replenishment capabilities, particularly with regard to fast and short lifecycle products, such as fresh food.
UK supermarket chain WM Morrisons and e-commerce company OTTO are among the companies utilizing Blue Yonder’s solutions.
JDA’s acquisition of Blue Yonder is expected to close in August, subject to competition agency approval.
“Major digital transformation of supply chains is underway and the ability to quickly access intelligent, actionable data and insights will determine the future winners and losers,” said JDA Chief Executive Officer (CEO) Girish Rishi. “JDA’s end-to-end solution portfolio, coupled with Blue Yonder’s leading AI/ML capabilities, will enable customers to deliver more autonomous, profitable business decisions throughout their extended supply chains, unlocking the full business impact of intelligent data.”
“With JDA’s global scope and reach, we have a terrific opportunity to drive the use of our AI solutions throughout the world’s largest and most complex supply chains and to support companies in driving AI innovation and automated decisions in complex supply chains,” said Uwe Weiss, Blue Yonder CEO. “The Blue Yonder team is excited about accelerating and expanding our mission of creating best-in-class AI-based decisions to deliver outstanding customer experiences, increased revenue, and higher margins to companies around the world.”