Leading Global Conglomerate to Deploy Amber Road’s GTM Solution

Amber Road announced today that GE will use its Global Trade Management solution to centralize and automate trade functions worldwide across all of its business units.

For its global shipments, GE personnel perform country-specific trade compliance checks, determine international shipping documents, calculate duties and manage shipments across its extended trading partners. These global trade tasks are complex, time consuming and if not performed properly can result in shipment delays and increased costs.
 
In a July 2013 SCM World survey of 114 senior supply chain management professionals, over three-quarters (80%) of respondents agree that shipments delayed by customs or experiencing customs problems are impacting customer service in a material way, and nearly 90% say the same about unpredictable lead times on international shipments.*  In the same survey, over half (58%) of respondents agree that their inability to take advantage of preferential duty programs or free trade agreements is costing them a material amount today and unless corrected will only increase.
 
GE will use Amber Road’s GTM suite to consolidate and automate its trade operations within a new center of excellence (COE) program. This central group will manage trade for all GE business units, leveraging the software and content provided by Amber Road.  
 
“GE is obviously taking a very strategic approach to global trade,” said Jim Preuninger, CEO of Amber Road.  “They recognize that executing global trade in a best-in-class fashion can not only drive attractive financial returns, but also lead to competitive advantage.” 
 
*  Managing Global Trade:  Rising Importance But Lagging Execution, SCM World, July 2013.
 
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