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Cathy Morrow Roberson

Senior Analyst at Transport Intelligence

Biography

After spending several years managing research departments and overall operations for several libraries, it was time for a change. Ecommerce was on the rise and Cathy accepted a position in a startup ecommerce consulting company in the late 1990s. While there, Cathy was responsible for market research and assisting with design and promotion of company websites.

When the “dot com bubble” burst, Cathy then accepted a position with a newly created group UPS had formed to explore potential new products. Again, for this group, Cathy applied her research skills on a variety of topics such as online delivery options, reverse logistics and what later formed the foundation for UPS Capital. Soon, this group was merged into the newly created UPS Supply Chain Solutions group and for ten years, Cathy supported the group in research, competitive and market analysis. After several years in Marketing, she achieved valuable operations experience by supporting a major account with transportation management solutions.

In 2011, it was time for another change and Cathy accepted a position as Senior Analyst with Transport Intelligence, a research and consulting company specializing in global supply chain. Based in Atlanta, Georgia, Cathy focuses on North and South America but also writes on Asia-Pacific and dabbles in Middle East/Africa topics. She also writes on global topics such as freight forwarding, air freight, express/small parcel and international trade as well as on specific industry logistics such as life sciences and high-tech. Lastly, Cathy continues to follow ecommerce, new technologies and logistics start-ups and writes on their influences on industries.

Besides researching and writing reports and assisting with other projects for Transport Intelligence, Cathy has also published several articles for such publications as Air Cargo World, CIO Review and Pharmaceutical Manufacturing and Packaging Sourcer.

With undergraduate degrees in History and Economics along with advance degrees in Library Science and Business, Cathy is passionate about continuing education, sharing research techniques and all things supply chain. She is a member of CSCMP and is working on her SCPro certification.

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