Cathy Morrow Roberson

Cathy Morrow Roberson

A research analyst, Cathy has been involved in the logistics industry for 15 years. Prior to the logistics industry, she was with an e-commerce consulting company. After hands-on experience at UPS Supply Chain Solutions, Cathy moved on to Transport Intelligence using the knowledge gained from this work experience for writing a variety of supply chain reports, briefs and consulting work. However, with the new wave of ecommerce and technology advances, Cathy accepted a position with a young, fast growing supply chain optimization company to update and learn new skills in the rapidly changing logistics environment. This latest move has further provided the opportunity to the expansion of her blog, Global Supply Chain Insights, as well as writing assignments from leading logistics publications and blogs, the occasional speaking engagement and selects consulting projects. Cathy can be reached at Twitter: @cmroberson06 Blog: Global Supply Chain Insights ( LinkedIn:

Record Breaking Fiscal Years for East and Gulf Coast Ports

Aug 4, 2015
Record freight is being reported at US ports as memories of the US West Coast dilemma refuse to fade.

Prime Day….the Results, Kind of

Jul 22, 2015
A success or flop? If anything, Prime Day stoked the social media chatter with such trending Twitter hashtags as #PrimeDay and #PrimeDayFails.

Did Walmart Just One Up Amazon?

Jul 14, 2015
Just as everyone was getting excited about Prime Day, Walmart announces on its blog, ““We’ve heard some retailers are charging $100 to get access to a sale. But the idea of asking customers to pay extra in order to save money just doesn’t add up for us. We’re standing up for our customers and everyone else who sees no rhyme or reason for paying a premium to save.”’s Ambitious Plans – Can it Catch Up to Alibaba?

Jun 11, 2015
While Alibaba tends to grab much of the headlines, the second largest ecommerce company in China is also creating some waves and it seems that logistics is indeed an important part of the competition between the two.

A New Way to Order Those Cute Pair of Shoes?

May 12, 2015
Just launched last week, Google now allows users to order food straight from its search results.

Latin America – Region of Extremes, Region of Opportunities

Apr 7, 2015
The region’s greatest enemy is itself. In order for Latin America to reach its true potential, it will have to overcome its infrastructure issues once and for all as well as its bureaucratic and corrupt practices.

Brazilian Delivery Startups, Uber-Style

Mar 30, 2015
Loggi is an urban logistics company bringing instant delivery within anyone's reach. Founded in São Paulo, Brazil, Loggi uses the massive network of motor an bike curriers to form a logistics network that's fast and reliable.

Return to Sender

Jan 5, 2015
This is the final post in the “Retailers, Supply Chains and the Holiday Season” blog post series and it addresses one of the most difficult parts of the supply chain that retailers have to deal with each holiday season – returns.

A Successful Retailer Without an Online Presence?

Nov 5, 2014
In today’s retail world where e-retailing and omnichannel seem to be the main drivers for revenue, how can a company such as Primark financially benefit from simply brick & mortar?

Another Acquisition in the US Transportation Market

Aug 13, 2014
Just days after the publication of Ti brief, North America logistics and transportation mergers & acquisitions heats up, yet another acquisition has been made. The latest acquirer, Roadrunner Transportation Systems, is not shy when it comes to...