Aaron Block, CEO of BayRu LLC describes how the political situation in Ukraine/Russia creates concerns
1. Question: Why is Crimea so important to Russia and Ukraine?
Crimea was Russia and many of its citizens speak and identify as Russian. See more here: http://nytimes.com/2014/03/07/world/europe/crimea-russia.html
2. Question: What are the biggest concerns North American companies face in Russia/Ukraine due to today’s unrest in Crimea?
Ukraine’s economy has been weak for many years and that is unlikely to change in the short-run. Oh the other hand, Russia has been an engine for global ecommerce growth. Prepare for more volatility. As a Russia-focused business, our major concerns today include: limited consumer spending due to a potential economic crisis in Russia, fewer purchases of international goods and services due to additional weakening of the Russian ruble (follow the ruble/USD changes here: http://www.exchangerates.org.uk/RUB-USD-exchange-rate-history.html).
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